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Friday, October 26, 2007

Zogby/463 Internet Attitudes Poll - Do you fit into this 24%?

This morning I read through the latest Zogby poll and "24 percent of Americans said the Internet could serve as a replacement for a significant other." Intrigued, and alarmed, this study caught my eye because it's ?*&^% (use your adjective of choice).

Now, I am a fan of technology, and the poll revealed some fun facts. For example, but not surprisingly 78 percent of 18 - 24 year olds use Facebook or MySpace. However, Implanting the Internet in your brain? The study says that only 11 percent said they would be willing to "safely implant a device that enabled them to use their mind to access the Internet."
Say what?!

Here's a sample from the poll ..... what do MC readers think? Where do you fit into the mix?

Website: http://www.zogby.com/news/ReadNews.dbm?ID=1378

* Your (Digital) Identity. More than one in four Americans has a social networking profile such as MySpace or Facebook. Among 18-24 year-olds, it’s almost mandatory – 78% of them report having a social networking profile. More Democrats have a social networking presence than Republicans (32% to 22% ). But few Americans say it plays a large role in their identity as a person. Only 14% say the Internet is an important part of what they consider to be their identity; 68% responded it’s just how they identity themselves online; it’s not really who they are.

* Implant the Internet in Your Brain.
Americans may love the Internet, but most are not prepared to implant it into their brain, even if it was safe. Only 11% of respondents said they be willing to safely implant a device that enabled them to use their mind to access the Internet. Interestingly, men were much more willing than women. Seventeen percent of men said they were up for it while only 7% of women wanted to access the Internet using their mind.

* Kids Chips. While most Americans don’t want the Internet implanted in their brain, they are more willing to insert a chip into a child 13 or younger to help track them if they are lost, abducted, or just tend not to be where they are supposed to be. Nearly one in five Americans said they would do so to track a child’s whereabouts. Interestingly, there was no difference in opinion among parents who had younger children and those who did not.

* The Internet and God.
Most Americans don’t think the Internet has had an effect on their spirituality. Ten percent said it made them closer to God, while 6% percent said it made them more distant. Those who call themselves “Born Again” were the most likely to feel it affected them spiritually. Twenty percent of Born Agains said it made them closer while 11% said it made them more distant from God.

* The iPhone Isn’t That Sexy.
Despite the hype surrounding the launch of the iPhone and the adoration that its biggest fans hold for the device, people still find other people more attractive. When asked who or what is sexier, the vast majority of Americans don’t think the Apple’s phone gets their blood flowing like Halle Berry, Scarlett Johansson, or Patrick Dempsey does. In the face-off of good-looking stars versus smart-phone, Berry dropped the most jaws with 27 percent of the responses. Johansson got 17% and Dempsey 14 percent. The iPhone shared a spot with Derek Jeter at 6%. It hasn’t been a good year for the Yankees. (31% were too flummoxed to answer.) Johansson was the favorite of those age 18 to24 (30% ), but Berry was selected the most by every other age group.

* What’s in a Name?
And while there are well-documented fears about identity theft, many Americans would gladly give up their name for a cash windfall. If they were offered $100,000 by someone who wanted to adopt their name, more than one in five Americans said they would change their name to something completely different. Thirty-four percent of 18 to 24 year olds were prepared to take the offer.

2 Comments:

Blogger mai wen said...

Really interesting stuff!! Thanks!

October 26, 2007 at 7:45 PM

 
Blogger Robert Katz said...

Zogby...why do you whore yourself for CNN headlines? I have a hard time believing this sort of stuff. Regardless, the Internet is just a tool - a very cool tool - but still a tool. Facebook and MySpace are about an extension of your reality-based relationships, not a substitute for them.

October 29, 2007 at 8:09 AM

 

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